The Medialuna History

A long time ago…

Would you like to know the real history of the Argentine Medialuna?

A history of bravery, passion and war!

 

The History of the Medialuna

A long time ago, at the end of the 17th Century,

The Ottoman Empire was spreading all across Europe, like wildfire.

In 1529, the Ottoman troops, led by Suleiman The Magnificent, besieged the “City of Dreams”.

Vienna was a stronghold, designed to refuse the hostilities of the Northern Germanic tribes.

The local population organized a resistance, with the help of the Spanish Musketeers and the German Landsknecht, commanded by Wilhelm Von Roggendorf.

The battle was formidable… preventing the Suleiman Army from getting into the city.

After two months of besiege, Suleiman commanded his sappers to construct a tunnel below the city’s walls, by night, while everybody slept…

… but not everyone; the Viennese bakers were working at night, baking the next day’s bread.

The bakers called a guard, who alerted the soldiers… a defense was organized, and the Ottoman Army was defeated, because of the Viennese bakers.

Emperor Leopold I rewarded the bakers with imperial honors. The bakers then created two special breads, one with the name “Emperor”, and the other as a mockery to the Ottoman emblem: the Halbmond (also known as the crescent, or the croissant). Since then, the croissant has spread across the world, and several versions of it have been created.

In Argentina, they became known as “medialunas”, a smaller and softer version, which everybody still enjoys, every morning, with a big hot cup of coffee.


Evita, the musical, arrives in Broadway

Compañeros,

Evita, the masterpiece by Andrew Lloyd Weber and Tim Rice premieres on April 5th, directed by Michael Grandage, stars Elena Roger as Eva Peron, Ricky Martin as Che and Michael Cerveris as Juan Peron.

You can read on Broadway.com, how Ricky Martin feels playing “Che” after the anticipated production’s first performance.

In honor of the show, all ticket holders are invited to enjoy traditional baked Argentine handheld foods at the Nuchas kiosk, right in the heart of Times Square on the Broadway pedestrian plaza between 44th and 45th st.

Show your Evita ticket at Nuchas and get a free drink (water or soda) with the purchase of any three of empanadas or a free Mate cocido when you buy 2 of our delicious medialunas (Argentine style croissants), freshly baked in the middle of Times Square.

More info.

Saludos!